
Description
This creative entrepreneurship course will help all those embarking on an innovative design career pathway and help them home in on their entrepreneurial and marketing skills. Lots of small creative businesses are set up in Ireland every year, but the owners in many cases have no experience of business, entrepreneurship, or marketing skills and this can have a devastating effect on the ultimate success of a new business. According to a survey done on Irish small businesses in 2019- ‘only one in three small businesses make it past the first 10 years of trading and 15,000 small businesses go into liquidation annually’ This course hopes to bridge some of the missing gaps in the skills required by business owners and help keep their businesses viable. Creative Entrepreneurship aims at putting an emphasis on the importance of entrepreneurial skills to a creative business, thus enable it to thrive, expand, have longevity and be profitable.